WAI WAI RIO
ABOUT
The essence is Carioca - infused with the rhythm of bossa, the feel of warm sand underfoot and an irresistible tropical magnetism. Wai Wai Rio was founded in 2015 from the vision of designer Leo Neves. This brand celebrates the beauty and charm of its homeland, Brazil, with a playful and modern twist.
Hailing from Rio, Neves honed his creative energy through a successful career as a fashion stylist and years of design collaboration with notable names in the Brazilian fashion scene. Embracing the principles of slow fashion, Wai Wai Rio champions national production and values meticulous processes as well as thoughtful craftsmanship.
