PAOLITA
ABOUT
Paolita is a British luxury concept brand based in London, specialising in resort and swimwear. Known for its effortlessly stylish collections, the brand offers a chic year-round wardrobe.
Founded in 2010 by designer and creative director Anna Paola, Paolita is driven by a deep passion for travel and a strong desire to create fashion that feels both elegant and easy to wear.
Drawing inspiration from London’s multicultural energy and Anna Paola’s diverse background, Paolita seamlessly blends global influences into its distinctive design aesthetic.
The brand cultivates a community of like-minded women who share a passion for the arts, culture and handcrafted products, along with a deep awareness of social, politcal and environmental issues. At it’s heart, Paolita hopes to inspire women to feel empowered and fulfilled - owning their beautiful escape, their vibrant adventure and most importantly, their unique story.
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